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Understanding Personality Profiles
Understanding Personality Profiles

KnowledgeNet.ai uses public data and DISC scores to provide detailed information about contacts to help you craft pitch-perfect messaging.

Alyssa Theodore avatar
Written by Alyssa Theodore
Updated over a week ago

KnowledgeNet.ai offers personality profiles for contacts to provide additional insight into who you are talking to. What are their major personality traits, characteristics, and behavioral tendences? What style of decision-maker are they? It's another way KnowledgeNet.ai makes it easier to target the right message to the right person so you can close deals faster.

You can generate a Personality Profile any time you open a contact record in the KnowledgeNet.ai widget, whether you are using the web app, browser extension, or Outlook add-on. Each Personality Profile costs 100 credits.

To get started generating KnowledgeNet.ai personality profiles, reach out to support@knowledgenet.ai to enable the feature for your organization.

When you want to generate a Personality Profile, click the Information icon, then click the blue link that says "Use AI to get a personality profile." (Note: 100 credits will be subtracted from your balance for each Personality Profile you generate. Once a Profile has been generated, it will be visible to everyone in your KnowledgeNet.ai organization.)

Each Personality Profile is broken down into an Overview, Behavior, Motivation, Drainers, Communication, Meeting, Selling, Working Together, and Recommended Dos and Don'ts.

This is my own Personality Profile as generated by KnowledgeNet.ai.

KnowledgeNet.ai's personality data is based on two main sources: 1. an AI analysis of publicly available data from profile sites and 2. a predictive model based on millions of DISC assessment responses. More than one million people each year take a DiSC assessment.

DiSC is an acronym that stands for the four main personality profiles described in the DiSC model: (D)ominance, (i)nfluence, (S)teadiness and (C)onscientiousness.

  • People with D personalities tend to be confident and place an emphasis on accomplishing bottom-line results.

  • People with i personalities tend to be more open and place an emphasis on relationships and influencing or persuading others.

  • People with S personalities tend to be dependable and place an emphasis on cooperation and sincerity.

  • People with C personalities tend to place an emphasis on quality, accuracy, expertise, and competency.

To learn more about the DiSC personality assessment, visit https://www.discprofile.com/.

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